A leading UK recruitment agency is using the Candidate.ID software to update all candidates who have recently applied for jobs. The communications sent include an update on the current situation and to let applicants know that a lot of the previously available roles are no longer being placed right now. Once these roles become available again, a recruiter will be in touch with them. In the meantime, they are directed to immediate start roles that need to be filled for frontline and key workers. They are also able to refer a friend.
These emails are then followed-up in a nurture campaign with discounts for online learning resources to facilitate up-skilling during the downtime to keep people active, and also make them more employable by the time the pandemic passes.
In addition to this, the client is also running separate inbound campaigns for these up-skilling services/discounts.
By using Candidate.ID to automate these communications, it takes a heavy load off of a small team of recruiters.