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Create incredible candidate experiences that communicate your brand, mission, and values with recruitment marketing solutions.
Learn moreCommunicate effectively and efficiently with the candidates that can drive your business forward.
Learn moreSelect the right candidates to drive your business forward and simplify how you build winning, diverse teams.
Learn moreHelp your best internal talent connect to better opportunities and see new potential across your entire organization.
Learn moreCommunicate collectively with large groups of candidates and effectively tackle surges in hiring capacity.
Learn moreAccess tools that help your team create a more inclusive culture and propel your DEI program forward.
Learn moreRebound and respond to the new normal of retail with hiring systems that are agile enough to help you forge ahead.
Learn moreAccelerate the hiring of key talent to deliver point of care and support services that meet and exceed your promise of patient satisfaction.
Learn moreAttract and engage candidates with technical competencies, accelerate hiring for much-needed skills, and advance expertise within your valued workforce.
Learn moreSimplify how you recruit finance, insurance, and banking candidates with a unified platform built to match top talent with hard-to-fill roles.
Learn moreYour business strategy depends on your people strategy. Keep both in lockstep with the iCIMS Talent Cloud.
Learn moreBuild an engaging, high-converting talent pipeline that moves your business forward.
Learn moreDeliver the innovation your talent team needs, along with the global scale and security you demand.
Learn moreDeliver tailored technology experiences that delight users and power your talent transformation with the iCIMS Talent Cloud.
Learn moreThe #1 ATS in market share, our cloud-based recruiting software is built for both commercial and large, global employers.
Learn more Talk to salesAttract the best talent for your business with powerful, on-brand career websites that excite candidates and drive engagement.
Learn more Talk to salesBuild talent pipelines, engage candidates with multi-channel marketing campaigns, and use machine learning to automatically surface the right talent for the job.
Learn more Talk to salesEmpower candidates with automated self-service, qualification screening, and interview scheduling through an AI-enabled digital assistant.
Learn more Talk to salesSimplify employee onboarding with automated processes that maximize engagement and accelerate productivity.
Learn more Talk to salesCompliment your sourcing and engagement efforts with award-winning lead scoring and advanced campaign personalization.
Learn more Talk to salesImprove employee experience, retention, and reduce internal talent mobility friction with the iCIMS Opportunity Marketplace.
Learn more Talk to salesVerify skills with game-changing levels of automation and simplicity to improve the quality of hire at scale.
Learn more Talk to salesModernize, streamline, and accelerate your communication with candidates and employees.
Learn more Talk to salesTransform the talent experience by showcasing your authentic employer brand through employee-generated video testimonials.
Learn more Talk to salesGet robust analytics that help you make sense of your data and illuminate your talent pool.
Learn moreSimplify recruiting, dynamically engage talent, and reduce hiring bias with job matching and recruiting chatbot technology.
Learn more Talk to salesGet exclusive intel on industry and market trends along with expert one-on-one advice.
Learn more Talk to salesThe #1 ATS in market share, our cloud-based recruiting software is built for both commercial and large, global employers.
Learn more Talk to salesAttract the best talent for your business with powerful, on-brand career websites that excite candidates and drive engagement.
Learn more Talk to salesBuild talent pipelines, engage candidates with multi-channel marketing campaigns, and use machine learning to automatically surface the right talent for the job.
Learn more Talk to salesEmpower candidates with automated self-service, qualification screening, and interview scheduling through an AI-enabled digital assistant.
Learn more Talk to salesSimplify employee onboarding with automated processes that maximize engagement and accelerate productivity.
Learn more Talk to salesCompliment your sourcing and engagement efforts with award-winning lead scoring and advanced campaign personalization.
Learn more Talk to salesImprove employee experience, retention, and reduce internal talent mobility friction with the iCIMS Opportunity Marketplace.
Learn more Talk to salesVerify skills with game-changing levels of automation and simplicity to improve the quality of hire at scale.
Learn more Talk to salesModernize, streamline, and accelerate your communication with candidates and employees.
Learn more Talk to salesTransform the talent experience by showcasing your authentic employer brand through employee-generated video testimonials.
Learn more Talk to salesGet robust analytics that help you make sense of your data and illuminate your talent pool.
Learn moreSimplify recruiting, dynamically engage talent, and reduce hiring bias with job matching and recruiting chatbot technology.
Learn more Talk to salesGet exclusive intel on industry and market trends along with expert one-on-one advice.
Learn more Talk to salesHow a beloved restaurant hires 40,000+ annually with a great candidate experience.
Learn moreThousands strong, our global community of talent professionals includes creatives, innovators, visionaries, and experts.
Learn moreTogether we’re creating the world’s largest ecosystem of integrated recruiting technologies.
Learn moreExplore our network of more than 300 certified, trusted third-party service and advisory partners.
Learn moreUncover unique market insights, explore best practices and gain access to talent experts across out library of content.
Get resourcesExpert guidance about recruitment solutions, changes in the industry, and the future of talent.
Learn moreStay up to date with the latest terminology and verbiage in the HR software ecosystem.
Learn moreEmployers everywhere improve hiring efficiently and save money using iCIMS. Estimate the potential business value you can achieve.
Learn moreDive into the Class of 2023 Report highlighting this cohort’s expectations and where employers are willing — and able — to meet them.
Watch nowPartner with iCIMS to build the right strategies, processes, and experience to build a winning workforce.
Learn moreExpert guidance about recruitment solutions, changes in the industry, and the future of talent.
Learn moreThe iCIMS Talent Cloud delivers a secure, agile, and compliant platform designed to empower talent teams, job seekers, and partners with advanced data protection and privacy.
Learn moreView press releases, media coverage, and the latest hiring data. See what analysts are saying about iCIMS.
Learn moreiCIMS is the Talent Cloud company that empowers organizations to attract, engage, hire, and advance the talent that builds a winning workforce.
Learn moreGet to know the award-winning leadership team shaping the future of the recruiting software industry.
Learn moreWe believe the future of work isn't something that "happens" to you. It's something you create. We actively create the future of work with our customers every day.
Learn moreiCIMS is committed to being a responsible and ethical corporate citizen, which is why Environmental, Social and Governance (ESG) initiatives are strategic imperatives.
Learn moreStreamline your tech stack and take advantage of a better user experience and stronger data governance with ADP and the iCIMS Talent Cloud.
Learn moreThe combined power of iCIMS and Infor helps organizations strategically align their business and talent objectives.
Learn moreOur award-winning partnership with Microsoft is grounded in a shared desire to transform the workplace and the hiring team experience.
Learn moreOur partnership with Ultimate Kronos Group (UKG) supports the entire talent lifecycle by bringing frictionless recruiting solutions to UKG Pro Onboarding.
Learn moreLet’s get in touch. Reach out to learn more about iCIMS products and services.
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November 2, 2022 
4 min read
In recent years, the job market has changed dramatically, and recruiting teams are feeling the pressure to source and engage talent with smaller budgets and leaner teams. How can you cut down on costs while driving recruitment efforts? Marketing automation is the way forward.
Candidate.ID is the world’s first marketing automation technology for talent acquisition, helping recruiters across the globe cut down on valuable human time while increasing the number of hires per recruiter.
Keep reading to discover how you can save time and money recruiting in-demand talent with marketing automation technology.
Traditionally, marketing automation is used in B2B marketing and sales to automate communications and drive business growth. In recruitment, marketing automation is unheard of – that is until Candidate.ID came along.
Candidate.ID helps recruiters automate messaging, personalised and at scale. With billions of marketing workflows, Candidate.ID is the only recruitment marketing technology that lets you know which candidates are cold, warm and “hire-ready”.
Do you know which candidates are checking out your job board, clicking on your social media links and engaging in your employer brand? Using trackable links and engagement scores, Candidate.ID tracks candidate engagement across your entire company digital footprint so you know which candidates are ready for a hiring conversation.
With marketing automation, you can filter candidates on a real-time engagement score so you know exactly which candidates to reach out to when you’re ready to recruit. No more cold-calling candidates to find out who’s interested – Candidate.ID does it for you.
By engaging candidates who are interested in your employer brand, you can cut down on time to shortlist by 50%.
Are you spending lots of money advertising vacancies? Why? Your total addressable market is the same as a similar role you previously paid to advertise. Often, your top candidate is buried in your database without you even knowing.
Marketing automation allows you to build, manage and engage in-demand talent for future openings. There’s no need to continuously source the same candidates when you can nurture the pre-existing candidates in your database.
With Candidate.ID, you have your own pipeline to advertise openings.
Not only do trackable links let recruiters know when a candidate is ready for a hiring conversation, they also let you know which content candidates are interested in so you can personalise recruitment campaigns based on candidate intent.
For instance, you can set up a personalised recruitment journey so that if a candidate clicks on a social post about your company culture, they will automatically receive an email on your values and employer brand. Or set up a nurture campaign so that whenever a candidate watches your video content, they receive more videos about working with you.
Tailoring recruitment messaging on candidate interaction creates a hyper-personalised candidate experience and increases engagement of your current database.
As well as automating recruitment campaigns, marketing automation also automates recruiter notifications, so you know exactly when a candidate has reached that “hire-ready” stage.
With candidate nurture continuing in the background, marketing automation offers you a constant stream of engaged, quality talent in your inbox. Just imagine the valuable time you could save engaging and sourcing candidates?
Candidate.ID can significantly reduce wasted human time by automating the process of attracting, engaging and hiring top talent.
With application numbers for each job higher than ever, talent pipeline automation saves recruiters hours every week and days every month. If you are overwhelmed with the number of job applications you’re receiving, stop advertising and start pipelining. You probably have loads of suitable people in your ATS.
Candidate.ID offers you the ability to segment and filter your entire candidate database in one central location. With effective pipeline management, you can hyper-target the candidates already in your database.
Cut down on cost and time to hire by turning your talent pool into a defined pipeline of in-demand talent.
In its most recent campaign, our customer used Candidate.ID to run a series of communications targeted towards professionals within the law and business sector.
Using Candidate.ID’s campaign builder, a personalised nurture campaign was set up to send to 422 candidates. The campaign was set out with the aim of re-engaging relevant candidates and educating them on opportunities within the faculty. Nurturing existing candidates as opposed to spending valuable human time searching for new talent is not only a time efficient strategy but it allowed our customer to reattract candidates who already had an interest in its employer brand. The campaign created a warm talent pipeline of engaged candidates ready for a hiring conversation.
With an average open rate of 77%, candidates were engaged in the content that they received. 60% of candidates applied for a role, of those applicants 54% were shortlisted leading to 8 recruits for hard-to-fill roles. By re-engaging an existing candidate database our customer significantly cut down on cost and time to hire.
Recruiters across the globe are using recruitment marketing automation to solve their talent acquisition obstacles.
Want to know more about how you can discover which candidates are cold, warm and ‘hire-ready’? Download our ebook here.
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